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WRAPPED UP: MORE SUSTAINABLE PRODUCT PACKAGING FROM AUTUMN 2022
For our Autumn 2022 Collection, we have developed a significantly more environmentally friendly shirt packaging that simultaneously fulfils all essential protective functions as well as meeting the high demands of an appealing product presentation. In this way, we are making a sustainable contribution to resource conservation and environmental protection in the future.
As a responsible family business, we have dedicated ourselves intensively to an extensive development process to address the complex issue of combining the functional requirements of packaging with society’s growing environmental demands.
WRAPPED UP: MORE SUSTAINABLE PRODUCT PACKAGING FROM AUTUMN 2022
For our Autumn 2022 Collection, we have developed a significantly more environmentally friendly shirt packaging that simultaneously fulfils all essential protective functions as well as meeting the high demands of an appealing product presentation. In this way, we are making a sustainable contribution to resource conservation and environmental protection in the future.
As a responsible family business, we have dedicated ourselves intensively to an extensive development process to address the complex issue of combining the functional requirements of packaging with society’s growing environmental demands.
THE MORE ENVIRONMENTAL PACKAGING
OUR GOAL
The top priority in the development of more sustainable packaging was to reduce our use of materials, especially plastic, as far as possible and also to rely only on recyclable materials that were predominantly recycled and are also recyclable.
LOOKING TO REDUCE
With the exception of our shipping bag for shirts, which protects the contents from dirt and moisture during transport and is made of 100 per cent recycled material, no plastic components will be used in our packaging from now on.
OUR NEW PACKAGING
THE PRINCIPLE
· REDUCE
· RECYCLABLE
· RECYCLE
THE RESULT
· Less components
· Less plastic
· Less Co2
THE FACTS
· 40% fewer components
· More than 50 tonnes less plastic per year*
· 40% less emissions per year
· All parts 100% recyclable
· Shipping bag made from 100% recycled material
THE PRINCIPLE
· REDUCE
· RECYCLABLE
· RECYCLE
THE RESULT
· Less components
· Less plastic
· Less Co2
THE FACTS
· 40% fewer components
· More than 50 tonnes less plastic per year*
· 40% less emissions per year
· All parts 100% recyclable
· Shipping bag made from 100% recycled material
*This calculation is based on the quantity of shirts sold in 2019.
SUSTAINABILITY CONFIRMED
To assess the environmental impact of our new packaging, OLYMP worked with the GaBi Packaging Calculator, a life cycle analysis (LCA) calculation tool specifically designed for packaging. The result obtained is confirmed in a critical audit by DEKRA Assurance Services GmbH.